Mellow Academy
Born from the creative powerhouse Mellow Designs — a studio that has built brands, crafted visual identities, delivered UX/UI excellence, and launched impactful brand campaigns — Mellow Academy is the first-of-its-kind studio-based design school.
About Mellow Designs
Years of Combined Creative Experience
To bridge the gap
Design students today graduate with strong theoretical foundations but struggle to translate their knowledge into practical, industry-ready skills. The harsh reality? It takes most graduates 2+ years to truly understand their strengths and find their footing in the professional world.
How it works?
Who is this course for?
This program is perfect for students in their 6th semester, right before internships, when they need industry exposure the most. At this stage, they’ve learned theory but haven’t yet discovered how to apply it in dynamic work environments. Through real projects, portfolio building, interview prep, and mentorship, we help them make that leap.
By the end of the program, students won’t just have academic knowledge—they’ll have the confidence, clarity, and practical skills to take on internships, freelance projects, or even full-time roles. They will walk away not just with a degree, but with the ability to contribute to the industry from Day One.
What Colleges are teaching and where
we come
Colleges build the foundation, Mellow adds the industry edge.
What Students Will Master
Colleges build the foundation, Mellow Academy adds the industry edge.
What & How We Teach?
COURSES:
1) Communication Design
2) UXUI dESIGN
Communication Design
Week 1
Branding Fundamentals + Modern Storytelling
Understanding Audience Personas in the Digital Age
Visual Branding 101: Logo, Typography, Color, Style Guides
Brand Archetypes, Voice, and Storytelling
Project: Students create a brand identity for a hypothetical startup
Industry Mentor: Walkthrough of a live rebranding project
Mellow Hours: Where Minds Unwind & Connections Begin
At Mellow, we believe that education is not just about work and study — it’s about people. That’s why every day ends with an hour of warmth, fun, and real human connection. Mellow Hour is a space where friendships are formed, confidence is built, and personalities shine beyond the classroom. We conduct fun activities, games and so much more.
Duration: Final 1 hour of each day
Objective: Break the ice, foster bonding, set the tone for a joyful journey.
Week 2
Content & Campaign Thinking + Mellow Hours
Campaign Structure: Problem > Insight > Idea > Execution
Content for Platforms: Instagram, YouTube, LinkedIn, etc.
Creatives That Perform (Scroll-stoppers, Reels, Carousels, Shorts)
AI Tools for Creators (Canva AI, Midjourney, ChatGPT, etc.)
Campaign Challenge & Critique: Mid-week group feedback + mentor review
Week 3
Marketing + Strategy in the Digital World
Modern Marketing Funnels (AIDA, Awareness to Action)
Influencer Marketing, Meme Culture & Growth Hacks
Basics of Paid Media: Facebook Ads, Google Ads
Performance Campaign Briefing: Clicks, CTR, CPC
Practical: Students use Meta Ads Manager (mock budget campaign)
Guest Talk: Performance marketer shares campaign breakdown
Week 4
Career & Case Study Showcase
Portfolio: Structuring campaign case studies
Resume + Personal Branding for Creatives
Creating Spec Work for Real Brands
AI Mock Interviews
Practice, Elevator Pitches + Design Rationales
Industry driven end-to-end ‘Hiring Simulation + Mellow Hours
Candidates will participate in an end-to-end ‘hiring simulation’, later contributing to live projects currently underway at Mellow.
Live Project Experience + Mellow Hours
Working on the live project in a company with a full design process. Daily company standups, team meetings, learning collaboration across different fields including clients, project managers, etc
Week 8
Compilation Week for Live Projects + Mellow Hours
Final reviews and Feedback
Last 2 days of week 4 will be JURY DAYS. Juries will be given special attention in terms of quality and time..
Week 1
Foundations of UX
Design thinking process & Introduction to UX & UCD — What, Why, and Impact
UX Laws & Heuristic Principles
Understanding User Needs: Empathy, Personas & Journey Maps
Finding gaps in the market
UX Research Techniques (Qualitative + Quantitative)
Industry Mentor Session: UX Case Studies from Live Projects
Mini Project
Week 2
UI Design + Tools & Techniques + Mellow Hours
Component Thinking & Design Systems
Tools: Figma (Hands-on sessions)
Accessibility & Micro-interactions
Visual Hierarchy, Typography, Grids, Color Theory
Industry Mentor Session:
Week 3
Product Thinking + Real-world Applications + Mellow Hours
Design Thinking: From Problem to Prototype
Product vs Feature Mindset
Handoff Process with Dev Teams
Collaborative Design & Feedback Loops
Introduction to UX Writing and Microcopy
Mini Sprint: 3-day Product Design Challenge, whiteboarding with mentors
Week 4
Career Prep & Showcasing Work + Mellow Hours
Portfolio Building: Structure, Layout, Narratives
ATS Resume Writing for UX/UI Roles (Application Tracking System)
Online Presence: Behance, LinkedIn, Dribbble
AI Interview Simulation Introducing AI Interview
Mock Interviews + Group Feedback
Industry driven end-to-end ‘Hiring Simulation + Mellow Hours
Candidates will participate in an end-to-end ‘hiring simulation’, later contributing to live projects currently underway at Mellow.
Live Project Experience + Mellow Hours
Working on the live project in a company with a full UX/UI process. Daily company standups, team meetings, learning collaboration across different fields including clients, project managers, Front end, Back end, etc
Week 8
Compilation Week for Live Projects + Mellow Hours
Final reviews and Feedback
Last 2 days of week 4 will be JURY DAYS. Juries will be given special attention in terms of quality and time..
Meet your Mentors
Your mentors aren’t just teachers, they’re working professional & industry experts.
What Our Students & Partner Colleges Say
Real results. Lasting connections. Here’s what our students have to say about our mentorship.
